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December 12th, 2008
FOR IMMEDIATE RELEASE:
Fly Max Films
Announces New Fly Fishing Television Series on WFN & WFNHD!
TORONTO - Fly Max Films, a Canadian production company in a
strategic partnership with The Canadian Fly Fisher Magazine,
announced a ground-breaking new television series today dubbed “Fly
Max TV”, set to debut on WFN: World Fishing Network HD (USA) this
December 26th at 6:30pm EST. The new series will also premiere
on WFN-SD (Canada) in March, 2009.
Fly Max TV Season 1 shatters the conventional fishing TV show mold!
With over 30 hosts and a total of 11 Canadian and 2 international
fly fishing destinations formatted into 13 half-hour episodes. The
unique “less-talk, more fishing” approach is sure to give viewers
more of what they want with no added fluff. During Fly Max TV Season
1, viewers will follow the Fly Max Films crew on a chase for over 20
different species of freshwater fish on the fly! Never before has so
much variety been showcased on a fly fishing TV show in a single
season. Best of all, Fly Max TV Season 1 is filmed in stunning full
1080HD!
“After nearly two years of production, we’re very excited to go to
air with Fly Max TV in Canada and the US! We are out to redefine
perceptions of fly fishing, and we believe we’ve got the right
product to do it!” say Nick Pujic and Paul Langford, Executive
Producers. “It doesn't matter if you've fly fished before or not, or
if you have fished period, once you watch Fly Max TV you will want
to go!"
Unlike most made-for-television shows, Fly Max TV is engineered to
spark new interest in fly fishing while breaking down old
misconceptions through a fast paced style that is fun and exciting
to watch. It's all about the fishing and the passion that drives
anglers to fish, without the typical host-oriented filler.
With Fly Max TV a cornerstone in a long-term strategic partnership
with Fly Max Films, the addition of television programming to The
Canadian Fly Fisher Magazine’s existing media platforms is
significant, entrenching the publishing company as the clear
cross-platform media leader in the Canadian fly fishing industry.
Fly Max TV will reach an estimated 5 million households in Canada on
WFN and an additional 15 million households in the United States on
WFN & WFNHD.
Be sure to tune in to WFNHD on Friday,
December 26th at 6:30pm EST and to WFNSD in March 2009 for the World
Premiere!
About WFN: WFN: World Fishing Network is Canada’s only 24/7
network dedicated to all segments of fishing with programming that
covers instruction, tips, tournaments, travel, food, boating,
outdoor lifestyle and more. WFN’s coverage includes a selection of
the best international series and the most diverse species coverage
of any outdoor network. WFN was originally launched in December 2005
as North America’s first channel dedicated to covering every aspect
of the angling and sport fishing industry. WFN is distributed across
Canada and is available in the United States on Verizon, FiOS and
DISH Network. WFN is online at
www.wfn.tv
It all began in the Winter of 2006. A
concept to capture the essence of WHY we fly fish. Many of today's
fly fishing shows tend to focus more on how, when and where to fish;
not us! Our mission was to connect with existing fly fishers at the
core, and attract the attention of those whom never seen fly fishing
in this way. You won't find much in terms of unnecessary dialogue in
our films. We much rather prefer to queue the music and let the
visuals do the talking. Fly fishing is one of the &%$*in' coolest &
most exciting adventure sports out there, and we're dedicated to
spreading that message!
Back then we didn't know a thing about filmmaking, but our passion
lunged us to purchase 5 state of the art HD cameras and head out in
search of money footage, from all corners of Canada. 21 months later
later, Fly Max Films - Pure Fly Fishing Excitement Volume 1 is a
finally a reality! A collection of 5 short films, with a running
time of around 2 hours, showcasing some of Canada's best anglers in
jaw-dropping destinations. Simply put every member of the Fly Max
Films team does what they do because they love it!
We sincerely hope that this obsession comes through in our first
production. Where we lacked in filmmaking experience we made up for
in raw passion. You will find a brief overview of each of the 5
productions found on our first DVD here. Please note that the
trailers provided on the website are not necessarily within context
of the video. Instead of spending time making trailers, we're
focusing on the final productions! We sincerely hope you enjoy
Volume 1 and hope that you'll check out our future productions which
promise to be even bigger and better!
Check out
www.FlyMaxFilms.com for
more information, video trailers & more!
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